At Adinn Digital, we believe that Digital transformation has become more of a necessity rather than a mere requirement. In-fact your organization in some capacity could be involved in one or more digital marketing activities already, with Search engines & social media giants updating their search and paid platforms with Advanced algorithms, Machine learning and Artificial Intelligence technologies everyday. The digital domain has become a platform and an opportunity that can’t be missed. Digital Marketing 2.0 is the culmination of digital marketing strategies that are fueled through data science analytics and this is where the industry is headed, and unfortunately there are only a handful of organizations actually practicing it.